Trophée, India’s First 'Game Commerce' Startup is Reshaping In-Game Commerce
Two Indian serial entrepreneurs are making waves in the rapidly changing game industry where creativity reigns supreme and the next big thing is always on the horizon With their firm Troph e Vijay Singh and Mritunjay Srivastava are creating a stir in the gaming industry by launching a brand-new and inventive category dubbed Game Commerce This combination of online shopping and mobile gaming offers a fresh engaging experience for both companies and players There is more to this new game commerce technology than the typical integrated webshops found in games nbsp In the Era of High Tech Gaming Industry nbsp Source Google imagesIt all started during the COVID- epidemic in late during a virtual Y Combinator conference when young digital prodigy Mritunjay Srivastava and seasoned entrepreneur and innovator Vijay Singh met By an Australian advertising company had purchased Vijay's previous business NATIVV which operated in the intrinsic in-game advertising space